Workshop replay - Retain and Engage: Showcasing Benefits Like a Pro

On Thursday, February 27, 2025, we had an hour-long workshop during which we discussed different strategies for showcasing benefits on your intranet.  

• 📽️ You can watch the replay here

• 📌You can download the workshop presentation here

4 Must Have Content Themes  

• Benefits and Well-being: Summarize health, wellness, retirement, and perks. 
• Pay & Compensation: Outline how total rewards go beyond salary - include information about bonuses, equity, and more. 
• FAQ & Help: Provide quick answers and HR contact information. 
• Work Life & PTO: Easy access to vacation, work arrangements, and clear guidance on hybrid work. 

Using Pages and Files to Showcase Benefits 

• Use pages to outline high-level takeaways of your available benefits. 
• Attach long-form files and brochures to pages. 
• Use clear titles. 

Campaign Channels for Year-Round Awareness 

• Company Newsletter: Feature a "benefits spotlight" section within your newsletter. 
• Slack/Teams reminders: Send quick visual messages with links back to content in your intranet. 
• Town Halls: Use 5 minutes in your town hall to showcase benefits available to employees and reinforce going to the intranet. 
• Dashboards: Create unique experiences that delight and inspire your employees. 

4 Campaign Ideas you can Implement This Year

🔹 March: Wellness campaign - showcase financial and physical wellness benefits. 
🔹 April: Mental Health Awareness Month - share resources, tips, tricks, and stories in the feed. 
🔹 August: Back to School – showcase education reimbursements, learning opportunities, and family benefits. 
🔹 October - November: Open enrollment: Multi-channel approach using additional features like alerts, SMS notifications, must-reads, etc.  

💡 Pro Tip: Use visuals, short-form content, and easy navigation to make benefits pages engaging and scannable